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Interior designer Joshua Evan Goldfarb has revisited an East Village loft he first designed more than 15 years ago, keeping its exposed brick, timber and other signs of age while adding warmth and more intimate zones. The report describes the design choices and the designer’s approach; it does not identify the apartment’s owners or disclose a project budget.
Interior designer Joshua Evan Goldfarb has revisited an East Village loft he first designed more than 15 years ago, preserving its exposed brick, timber and irregular older-building features while making the apartment feel warmer and more intimate. The redesign, described in a Livingetc feature, offers a case study in adapting a large Manhattan loft without removing the character its designers associate with the neighborhood.
Goldfarb, co-founder of the architecture and interior design firm Evan Edwards, said the loft’s history shaped the redesign. The project retains original materials and architectural details, including exposed brick and timber, while introducing a more layered palette of rich woods, smoked and brushed metals, and deep Bordeaux tones. Goldfarb said the aim was to combine references to 1970s interiors without making the home look like a period set.
The feature describes a living area with a purple or patterned sofa and low-slung seating, alongside vintage and contemporary furnishings. Goldfarb identified an Adrian Pearsall plinth sofa, an oversized U-shaped sectional and sculptural teak and rosewood tables by Andrianna Shamaris among the pieces used. An Angelo Lelii pendant above the dining table adds another design element, according to the report.
The loft’s open plan presented a layout challenge, Goldfarb said. Rather than adding walls, the designers used furniture placement, lighting, rugs and changes in materials to distinguish areas and create a more intimate feel. He also said the team worked around irregularities in the older Manhattan building instead of trying to make every surface appear straight or uniform.
Designing Around Loft History
The project shows how a large open-plan apartment can be arranged for everyday use without relying on new partitions. The designers used furnishings and lighting to suggest separate living and dining areas, while the original brick, beams and other material details remain visible. That approach may interest apartment dwellers seeking a softer, more defined layout while retaining an older building’s character.
The report also distinguishes visual atmosphere from functional planning: dark colors, layered textures and statement furniture support the retreat-like mood, while rugs and furniture placement help organize the space. These are design decisions, not evidence that the home has changed the wider East Village or that the approach will suit every loft.
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A Second Look at the Loft
Goldfarb told Livingetc that he and the design team first worked on the apartment more than 15 years ago. Returning to it gave them an opportunity to view the space with fresh eyes while retaining what they considered its defining features. The source does not specify when the redesign was completed or whether it was a full renovation or a more limited interior update.
Goldfarb and Michael Edward Moirano co-founded Evan Edwards in 2019, according to the feature. The firm operates in New York and Miami. The loft’s design draws on the East Village’s eclectic identity and 1970s New York references, but Goldfarb said the intention was to layer different eras rather than recreate a single period.
“The history of the loft itself was really our starting point.”
— Joshua Evan Goldfarb, co-founder of Evan Edwards, speaking to Livingetc
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Project Details Not Disclosed
The Livingetc feature does not identify the apartment’s owners, give its address, state the cost of the work or provide a completion date. It also does not detail the project’s construction scope, any building approvals, or how the owners use the space day to day. The article presents Goldfarb’s account of the design intent; it does not include comments from the residents or an independent evaluation of the results.
Some descriptions, including the home’s cozy or retreat-like quality, are design characterizations rather than measured outcomes. The source offers no information about whether the furnishings or finishes shown were newly purchased, inherited from the earlier scheme, or retained from the clients’ collection.
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No Further Project Plans Listed
The source does not announce additional renovation work, a public viewing or a follow-up milestone. The current development is the publication of the Livingetc feature documenting the loft’s design and Goldfarb’s explanation of how the team approached its history and open layout. Any future plans for the apartment or further project details remain unreported.
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Key Questions
What is the development described in the report?
Livingetc published a feature about the redesign of an East Village loft by Joshua Evan Goldfarb and Evan Edwards. Goldfarb said he had first designed the apartment more than 15 years earlier.
What parts of the loft were preserved?
The design retained features including exposed brick, timber and irregularities associated with the older building. Goldfarb said the team chose to work with those conditions rather than erase them.
How did the designers make the open plan feel more intimate?
According to Goldfarb, they used furniture placement, lighting, rugs and material changes to distinguish areas instead of adding unnecessary walls.
Who designed the apartment?
The Livingetc report identifies Joshua Evan Goldfarb of Evan Edwards as the designer discussing the project. Goldfarb co-founded the firm with Michael Edward Moirano in 2019.
How much did the redesign cost?
The feature does not report a project budget, nor does it give the apartment’s address or a completion date.
Source: rss
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